OHMYGOSSIP — ITV has announced a “welfare package” for ‘Big Brother’ contestants.
The broadcaster has previously been accused of failing to support reality TV stars once they return to civilian life, but ITV has now announced a series of measures to support ‘Big Brother’ housemates.
ITV said in a statement: “All housemates will be supported with an individual support plan that includes sessions with the show’s mental health professionals prior to entering the house, throughout their time in the house and beyond.
“Housemates will be required to adhere to a social media blackout and will undergo respect and inclusion training to set out expectations around use of language and acceptable behaviour in the house.
“The welfare protocols in place for ‘Big Brother’ housemates have evolved over the show’s more than 20-year global history.
“The protocols in place for the 2023 ITV series have been evaluated and reviewed with ITV’s compliance and Duty of Care team, the mental health professionals engaged for this series and ‘Big Brother’s welfare team, including Banijay UK’s Head of Welfare.”
ITV has pledged to support housemates “before, during and after their time” on ‘Big Brother.
The new series is being hosted by AJ Odudu and Will Best, and the broadcaster is keen to offer lots of support and guidance to the housemates.
The broadcaster added: “An experienced ‘Big Brother’ welfare team is solely dedicated to the welfare of the housemates before, during and after the show.
“The welfare of everyone involved in the making of the programme is of paramount importance and welfare protocols have been carefully considered to deliver robust assessment of suitability to participate, informed consent and support throughout the casting and filming process and beyond.”
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